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Digital Marketer & Graphic Designer
DHA Phase 6, Karachi
3 weeks agoDetails
TypeComputer
Description
A digital marketer is a versatile professional adept at leveraging online platforms and tools to promote products, services, or brands. Their role encompasses a range of responsibilities, including:
Strategy Development: Creating comprehensive digital marketing strategies tailored to meet specific business objectives, target audiences, and market trends.
Content Creation and Management: Developing engaging and relevant content for various digital channels such as websites, blogs, social media platforms, and email newsletters.
Search Engine Optimization (SEO): Optimizing website content and structure to improve visibility and ranking on search engine results pages, thereby driving organic traffic.
Social Media Marketing: Planning and executing social media campaigns across platforms like Facebook, Instagram, Twitter, LinkedIn, etc. , to increase brand awareness, engagement, and customer acquisition.
Email Marketing: Designing and implementing email campaigns to nurture leads, promote products/services, and maintain customer relationships.
Pay-Per-Click (PPC) Advertising: Managing paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads to drive targeted traffic and conversions.
Analytics and Performance Tracking: Monitoring and analyzing digital marketing metrics to assess campaign effectiveness, identify areas for improvement, and optimize strategies for better ROI.
Conversion Rate Optimization (CRO): Implementing strategies to enhance website user experience, streamline conversion funnels, and increase the percentage of visitors who take desired actions.
Digital Marketing Tools and Technologies: Proficiency in using various digital marketing tools such as Google Analytics, SEMrush, Hootsuite, Mailchimp, etc. , to automate tasks, track performance, and streamline workflows.
Stay Updated with Industry Trends: Keeping abreast of the latest developments in digital marketing, emerging technologies, and best practices to maintain a competitive edge and drive innovation in strategies.
